Digital Design Marathon
_MM, Cisco, Lego, Sodexo, Agenzia TPL, Polis Lombardia

The design of a full kit of objects for a safe return of students to school after the summer break and the lockdown. Different collections of objects and tools for the different age group, with a clear, coherent brand identity.

If during the global pandemic the schools need to reduce the number of students in the buildings, many activities may have to be relocated out of the schools, around the city. That gives the opportunity to envision a new idea of a school as a moving, mobile organization; and to design a new transportation service for the safe mobility of the groups of students in their movements.

An idea for a digital platform for the employees of big companies, divided in discussion rooms based on specific topics and the pursuit of R&D innovations; inside the rooms, everybody is anonymous, so any formal hierarchy disappears. The system promotes natural leadership and commitment, as well as the pure power of the ideas.

An idea for a digital platform for the employees of big companies, represented by avatars that share their moods, feelings, health states and thoughts. The platform helps the company to understand the well-being of the employees and how to promote a better workplace. It also helps the employees to find connections and peers who share the same interests.

The idea of a social platform that promotes contests, challenges and calls-to-action based on the use of Lego bricks.

What if the social communication on our digital networks could have a reflection in real life through wide wall installations based on modular elements? Lego bricks could become an alphabet that allows people to interact on discussion topics, games, social campaigns, collective thinking actions.

A project for a Lego-based social platform, a map of the world based on bricks, to be launched with a specific worldwide event on the Global Earth’s day (April 22nd) in order to raise awareness on environmental issues.

A project for a system of supply of public services in all interstitial spaces of the city, aimed at increasing the quality of life in all the local neighbourhoods of the city of Milano in a lockdown situation, in which all public service should be available within 15-minutes walking distance from home.

A project to re-design the experience of the public transportation commuters and tourists: from the condition of anonymity to the creation of a community of friends and peers.

The vision of a hybrid school or academy, where all activities happen in both real and virtual spaces and new digital tools for orientation offer a radically new learning experience in a radically new learning environment.