The Project
Porsche has created its first car with an electrified soul and the challenge submitted to NABA led to the creation of videos / commercials to promote the brand's entry into the electric world that would bring out the German car manufacturer's dear and intrinsic themes such as attention for environmental issues, the commitment to innovation and technological excellence and the passion for the world of cars. All the contents created are calibrated on a communication and on specific messages for the identified targets and to satisfy the requests of the social networks, now essential in the advertising of a product.
