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How to become
Fashion Trend Analyst and Developer
Who Is, What They Do, and How to Become a Fashion Trend Analyst and Developer?
Who is the Fashion Trend Analyst and Developer?
A considerable investment within the fashion industry is directed towards the evolution of collection designs. At the heart of this evolution lies the role of the Fashion Trend Analyst and Developer, seamlessly integrated with or supporting the design team. They serve as a pivotal figure in predicting and deciphering shifts within the fashion market. This professional steers brands and designers towards groundbreaking decisions that resonate with consumer preferences. Mastery of social, cultural, and contextual dynamics is imperative to excel in this role, enabling the identification and projection of emerging trends and future industry trajectories.
What does a Fashion Trend Analyst and Developer do?
Market analysis is just one facet of the trend researcher's responsibilities. This professional diligently gathers information and data to grasp consumer preferences and forecast shifts in style. Anticipating trends requires extensive research on designs, colors, materials, and patterns, spanning beyond the confines of the fashion industry. Presenting current preferences and insights into future transformations is crucial, achieved through visually captivating mood boards and storyboards. These tools effectively communicate stylistic directions, guiding design and development teams toward innovative creations. Direct collaboration with designers is a key aspect, ensuring they're steered towards crafting both contemporary and forward-thinking collections and products.
What skills should a Fashion Trend Analyst and Developer have?
In the fast-paced world of fashion, relying solely on analytical skills won't cut it. A trend researcher and developer must possess a refined aesthetic sensibility and a creative ability to foresee forthcoming trends.
- Analytical Skills: Proficiency in gathering and analyzing market data to decode fashion industry dynamics and forecast upcoming trends.
- Aesthetic Sensibility: Deep-rooted understanding of design principles, color schemes, and style trends to discern crucial elements and capture emerging nuances.
- Creativity: Capacity to conceive original concepts that ignite inspiration within design teams.
- Collaboration Skills: Proficiency in articulating trends clearly and effectively, both verbally and visually, fostering seamless teamwork.
How to become a Fashion Trend Analyst and Developer?
NABA provides a specialized educational programme tailored to grasp the principles and dynamics of the fashion sector. Specifically, the Master of Arts in Fashion Design imparts intricate methodologies crucial for devising solutions applicable to diverse projects, rooted in research and analysis. For instance, within the “Phenomenology of Styles” course, students immerse themselves in the ever-evolving trends and influences shaping the contemporary fashion landscape.
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- Fashion Design (Bachelor of Arts)
- Fashion Design (Master of Arts)